Blackmores (www.blackmores.com.au) is Australia’s No.1 vitamin and dietary supplements brand with a legacy of over 90 years and is a publicly listed company employing 1250 people in 11 markets across Asia-Pacific. Headquartered in Australia, Blackmores has its international headquarter in Singapore, a health Innovation Centre in Shanghai, and a state-of-the-art manufacturing facility in Australia.
As a purpose-led, performance-driven organisation, Blackmores Group strives to create remarkable employee experiences through supporting a diverse and inclusive culture, creating leadership that inspires high performance, and providing everyone with opportunities to achieve their professional, personal and wellbeing goals supported by our flexible work practices and family friendly policies
Purpose of role:
As a TikTok Talent / Livestreamer, you will be responsible for creating engaging and entertaining content on the TikTok platform. Your primary focus will be to captivate and grow Blackmores audience through creative videos, live streaming sessions, and building a strong online presence
Responsibilities include:
Short-Form & In-House Content Creation
- Collaborate with the marketing team to conceptualize, plan, and produce engaging, high-quality short-form videos tailored to the target audience. Take ownership of in-house content production, including scripting, filming, and editing, while leveraging TikTok features, trends, and tools to create impactful and relevant content aligned with brand objectives.
Live Streaming
- Host live streaming sessions to connect with audiences in real time. Present products, respond to questions, engage viewers, and deliver entertaining, informative, and conversion-driven experiences.
TikTok Affiliate Management
- Support the management of TikTok affiliate programs by identifying, onboarding, and coordinating with creators. Monitor affiliate performance, maintain relationships, and ensure alignment with brand messaging and campaign goals.
Community Engagement & Customer Interaction
- Build and nurture a strong online community by actively engaging with followers through comments, direct messages, and collaborations. Provide timely and professional responses to customer inquiries, feedback, and comments on TikTok content, ensuring a positive brand experience.
Trend Monitoring & Adaptation
- Stay informed on emerging TikTok trends, challenges, and viral content. Proactively adapt and localize trends to align with brand identity, campaigns, and content strategy.
On-Camera Presence & Flexibility
- Demonstrate a confident, energetic, and personable on-camera presence. Adapt quickly to changing situations, live audience dynamics, and campaign requirements. Previous live-streaming experience is an advantage
Who are you?
- Bachelor’s degree business marketing or other related discipline
- Confident and natural on camera, with the ability to host live streams comfortably
- Proficient in both English and Bahasa Melayu
- Passionate about presenting, reviewing, and promoting products and services
- Strong understanding of social media platforms, trends, algorithms, and emerging features
- Enjoys engaging and interacting with audiences
- Energetic, articulate, self-motivated, and hardworking
- Commercially aware, with a solid understanding of sales objectives and creative strategies to achieve targets
- Ability to navigate through Tiktok & Shopee Seller Centers
Agencies please note: this recruitment assignment is being managed directly by Blackmores Talent Acquisition team. We will reach out to our preferred agency partners if required. Your respect for this process is appreciated.