About the position
The Sales Manager will oversee a portfolio of 15-25 food service/on-premise chain customers, with a focus on university partnerships. The role involves selling Coca-Cola’s full portfolio of beverage package formats, identifying new business opportunities, nurturing customer relationships, and executing strategies that drive growth. The successful candidate will be adept at managing C-Suite relationships, conducting comprehensive business reviews, and collaborating cross-functionally to achieve volume, revenue, and profit goals.
Responsibilities
• Manage and grow relationships with a portfolio of university-focused customers using data-driven insights, Coca-Cola’s category-leading brands, and marketing tools to drive growth and achieve your Annual Business Plan (ABP).
• Identify and secure new business opportunities by targeting potential chain partners, especially in the university and education sector.
• Lead contract negotiations and renegotiations with customer executives, third-party consultants, and Coca-Cola stakeholders, ensuring partnerships drive mutual success and brand expansion.
• Host routine business reviews with customers that include market insights, trend overviews, contract compliance updates, and recommendations to optimize performance.
• Build strong C-Suite relationships with customers to unlock new opportunities and maximize the value Coca-Cola provides.
• Partner with cross-functional teams (Marketing, Finance, Commercialization, Supply Chain) to deliver against customer-specific objectives and ensure smooth implementation of strategies.
• Maintain timely and organized documentation in internal systems to monitor agreements, compliance, payments, and key performance metrics.
Requirements
• Bachelor’s Degree or equivalent related experience.
• Minimum of 3 years of successful sales account management experience, preferably within food service or retail organizations.
• Proven ability to develop business plans and implement contingency strategies.
• Skillful monitoring and management of customer contractual agreements.
• Strong leadership in consulting with and influencing senior management both internally and externally.
Nice-to-haves
• Experience in a Consumer Packaged Goods (CPG) company and/or with beverages.
Benefits
• Professional growth opportunities through collaboration with global teams and access to world-class resources.
• A vibrant and inclusive culture that values innovation and encourages smart risk-taking.
• A chance to make a tangible impact by growing Coca-Cola’s presence in the university sector, building partnerships, and driving success for an iconic brand.