Job Summary: We are seeking an experienced Growth Marketing Manager with a strong background in SEO and HubSpot to lead our pre-launch and post-launch growth strategies, drive user acquisition, and enhance our digital presence. This role will be crucial in building and scaling our marketing efforts to ensure successful launch and long-term growth. Key Responsibilities : Develop and Execute Growth Strategies : Design, implement, and oversee comprehensive growth marketing campaigns that align with our launch objectives and future business goals. SEO Management : Lead and optimize all SEO strategies to increase organic search traffic, improve keyword rankings, and enhance overall visibility, especially in preparation for launch. HubSpot Utilization : Manage and maximize the use of HubSpot for inbound marketing, automation workflows, lead generation, and analytics to drive engagement pre- and post-launch. Content Strategy : Collaborate with content creators to produce high-quality, SEO-friendly content that engages target audiences and supports launch initiatives. Performance Analysis : Monitor, track, and analyze marketing performance metrics, adjusting strategies as needed to ensure optimal pre-launch momentum and post-launch success. A/B Testing and Experimentation : Run A/B tests to identify opportunities for improved conversion rates across various marketing channels in preparation for the launch. Cross-functional Collaboration : Work closely with sales, product, and customer success teams to align marketing campaigns with company-wide launch efforts. Budget Management : Manage marketing budgets efficiently, ensuring ROI-driven initiatives that support a strong market entry. Market Research : Stay informed on market trends, competitor strategies, and emerging tools that could enhance our marketing outcomes during the critical launch phase. Requirements : Experience : 5+ years of experience in growth marketing, with a proven track record of leading successful campaigns in B2B SaaS or fintech industries. SEO Expertise : Deep understanding of SEO best practices, tools, and techniques, particularly in a high-impact, launch-focused setting. HubSpot Proficiency : Advanced experience in utilizing HubSpot for marketing automation and CRM functions. Analytical Skills : Strong ability to interpret data, generate insights, and pivot strategies based on performance metrics to support launch goals. Project Management : Excellent organizational skills and the ability to manage multiple projects and deadlines simultaneously, especially during the high-pressure launch period. Communication : Exceptional written and verbal communication skills. Fluent English speaking a must for global workforce. Creativity and Innovation : A proactive approach to problem-solving and generating unique growth ideas that will set the stage for a successful launch. Preferred Qualifications : Industry Experience : Familiarity with global payroll, payments, or HCM solutions. Certifications : SEO certifications and/or HubSpot Marketing Software Certification. Technical Skills : Knowledge of web analytics tools (e.g., Google Analytics), keyword research software, and marketing technology platforms. Experience in a high-growth startup environment. Familiarity with international markets and global marketing strategies. Bilingual abilities, particularly in English and Spanish