Description The ideal candidate has a deep understanding of e-commerce in the fashion and jewelry sectors, knows how to captivate an audience with high-quality visual and editorial content, and is driven to build an engaged and loyal community. Language requirement : Fluency in German is mandatory, with sufficient English speaking abilities to be able to communicate with our team A portfolio or examples of past work are required 2-3 time a week & Fully remote Responsibilities 1. Content Strategy & Branding Develop a consistent editorial line aligned with MYKA’s brand (aesthetic, tone, values) Define key content themes: product features, behind-the-scenes, customer reviews, lifestyle inspiration, storytelling Propose an organic growth strategy: Editorial calendar Posting frequency Optimal formats depending on goals (reach, engagement, conversions) 2. Visual Content Creation Create professional, engaging visuals tailored for social media: Stylized product photography Short videos (Reels, Stories, TikTok-style) showing the jewelry being worn, in detail, or within a branded context Informative carousels and simple animations Proficient in tools such as Canva, CapCut, Lightroom, Premiere Pro, or similar 3. Copywriting & Publishing Write engaging captions tailored to the audience (storytelling, lifestyle, engagement) Include relevant hashtags and calls to action (CTAs) Schedule posts using Meta Business Suite or similar tools (Later, Buffer, etc.) 4. Performance Monitoring & Community Management Track and analyze key performance indicators (reach, engagement rate, saves, clicks, follower growth, etc.) Provide regular performance reports with analysis and recommendations Actively manage comments, DMs, and tagged content to boost engagement and maintain brand voice Respond to community questions, messages, and comments in a timely, professional, and friendly manner Identify and flag user-generated content (UGC), relevant feedback, or customer concerns to the team Requirements A portfolio or examples of past work are required Minimum 3 years of experience in digital content creation and social media management Mastery of Instagram formats (Reels, Stories, Carousels, etc.) and a solid grasp of platform algorithms Strong aesthetic sense and affinity with fashion, jewelry, luxury, or handcrafted products Creative, autonomous, meticulous, and well-organized Proficient with Canva, CapCut, Adobe Suite, or any other visual content creation tools Advantages None Originally posted on Himalayas